

Hi


Hi
Shawn Kok Shun
I build & run
E-COMMERCE
Operations
I build & run
E-COMMERCE
Operations
Shawn Kok Shun
I build & run
E-COMMERCE
Operations
for sports &
Retail brands
Worldwide
for sports &
Retail brands
Worldwide
Brands I have built e-commerce for:



How I work with brands
I work with sports organizations, licensed merchandise brands, and retail companies at three levels depending on what the business needs.
1. E-commerce Build
Shopify store design and development
Product catalogue structure and listing optimisation
Fulfilment and inventory logic
App integrations and technical setup
2. E-COMMERCE AUDIT AND ADVISORY
Full review of your Shopify storefront and marketplace channels
Product structure, pricing, and conversion analysis
Clear written report with prioritised findings
Operational gap assessment
3. FRACTIONAL E-COMMERCE OPERATIONS
Shopify platform management and optimisation
Amazon, eBay, Walmart, and Costco performance oversight
Fulfilment and inventory coordination
Regular reporting and strategic direction
1. E-commerce Build
Shopify store design and development
Product catalogue structure and listing optimisation
Fulfilment and inventory logic
App integrations and technical setup
2. E-COMMERCE AUDIT AND ADVISORY
Full review of your Shopify storefront and marketplace channels
Product structure, pricing, and conversion analysis
Clear written report with prioritised findings
Operational gap assessment
3. FRACTIONAL E-COMMERCE OPERATIONS
Shopify platform management and optimisation
Amazon, eBay, Walmart, and Costco performance oversight
Fulfilment and inventory coordination
Regular reporting and strategic direction
All builds include UX design, brand-aligned visual execution, and technical implementation. Design is part of the build, not a separate service.
About me
I am Shawn, an e-commerce operator with 11 years of experience building and running digital commerce for sports and retail brands at director level. I have owned operations across Shopify, Amazon, eBay, Walmart, and Costco, from storefront architecture to marketplace expansion to fulfilment coordination.
0
0
Years of Experience
0
0
Years of Experience
0
0
Major Sports Brand
0
0
Major Sports Brand
0
0
Marketplaces
0
0
Marketplaces
Whatsapp:
Whatsapp:
Email :
Email :
Featured Projects
E-commerce builds and operations delivered for international sports and retail brands.

Formula E Global E-commerce
Designed, built, and operationalized the official Formula E e-commerce platform, including storefront architecture, Amazon marketplace integration, fulfillment automation, and digital acquisition campaigns.

Motorsport Merchandise E-commerce Operation
Built and scaled the global e-commerce operation for V12 Retail Solutions, a licensed motorsport merchandise retailer holding rights to sell F1 and motorsport products across Shopify and major marketplaces including Amazon, eBay, Walmart, and Costco.

ICC Cricket online store
Designed, built, and operated the official ICC Cricket e-commerce ecosystem for global merchandise sales during the T20 World Cup 2024 and Champions Trophy 2025.
Frequently Asked Questions
Here are answers to some common questions about my services, process, and working together on e-commerce projects. If you need more information, feel free to reach out.
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
Get clarity on what to do next
Start with a call or send your details, either way, we’ll identify what’s working, what’s not, and what makes the most sense moving forward.


Hi


Hi
Shawn Kok Shun
I build & run
E-COMMERCE
Operations
I build & run
E-COMMERCE
Operations
Shawn Kok Shun
I build & run
E-COMMERCE
Operations
for sports &
Retail brands
Worldwide
for sports &
Retail brands
Worldwide
Brands I have built e-commerce for:



How I work with brands
I work with sports organizations, licensed merchandise brands, and retail companies at three levels depending on what the business needs.
1. E-commerce Build
Shopify store design and development
Product catalogue structure and listing optimisation
Fulfilment and inventory logic
App integrations and technical setup
2. E-COMMERCE AUDIT AND ADVISORY
Full review of your Shopify storefront and marketplace channels
Product structure, pricing, and conversion analysis
Clear written report with prioritised findings
Operational gap assessment
3. FRACTIONAL E-COMMERCE OPERATIONS
Shopify platform management and optimisation
Amazon, eBay, Walmart, and Costco performance oversight
Fulfilment and inventory coordination
Regular reporting and strategic direction
1. E-commerce Build
Shopify store design and development
Product catalogue structure and listing optimisation
Fulfilment and inventory logic
App integrations and technical setup
2. E-COMMERCE AUDIT AND ADVISORY
Full review of your Shopify storefront and marketplace channels
Product structure, pricing, and conversion analysis
Clear written report with prioritised findings
Operational gap assessment
3. FRACTIONAL E-COMMERCE OPERATIONS
Shopify platform management and optimisation
Amazon, eBay, Walmart, and Costco performance oversight
Fulfilment and inventory coordination
Regular reporting and strategic direction
All builds include UX design, brand-aligned visual execution, and technical implementation. Design is part of the build, not a separate service.
About me
I am Shawn, an e-commerce operator with 11 years of experience building and running digital commerce for sports and retail brands at director level. I have owned operations across Shopify, Amazon, eBay, Walmart, and Costco, from storefront architecture to marketplace expansion to fulfilment coordination.
0
0
Years of Experience
0
0
Years of Experience
0
0
Major Sports Brand
0
0
Major Sports Brand
0
0
Marketplaces
0
0
Marketplaces
Whatsapp:
Whatsapp:
Email :
Email :
Featured Projects
E-commerce builds and operations delivered for international sports and retail brands.

Formula E Global E-commerce
Designed, built, and operationalized the official Formula E e-commerce platform, including storefront architecture, Amazon marketplace integration, fulfillment automation, and digital acquisition campaigns.

Motorsport Merchandise E-commerce Operation
Built and scaled the global e-commerce operation for V12 Retail Solutions, a licensed motorsport merchandise retailer holding rights to sell F1 and motorsport products across Shopify and major marketplaces including Amazon, eBay, Walmart, and Costco.

ICC Cricket online store
Designed, built, and operated the official ICC Cricket e-commerce ecosystem for global merchandise sales during the T20 World Cup 2024 and Champions Trophy 2025.
Frequently Asked Questions
Here are answers to some common questions about my services, process, and working together on e-commerce projects. If you need more information, feel free to reach out.
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
Get clarity on what to do next
Start with a call or send your details, either way, we’ll identify what’s working, what’s not, and what makes the most sense moving forward.


Hi


Hi
Shawn Kok Shun
I build & run
E-COMMERCE
Operations
I build & run
E-COMMERCE
Operations
Shawn Kok Shun
I build & run
E-COMMERCE
Operations
for sports &
Retail brands
Worldwide
for sports &
Retail brands
Worldwide
Brands I have built e-commerce for:



How I work with brands
I work with sports organizations, licensed merchandise brands, and retail companies at three levels depending on what the business needs.
1. E-commerce Build
Shopify store design and development
Product catalogue structure and listing optimisation
Fulfilment and inventory logic
App integrations and technical setup
2. E-COMMERCE AUDIT AND ADVISORY
Full review of your Shopify storefront and marketplace channels
Product structure, pricing, and conversion analysis
Clear written report with prioritised findings
Operational gap assessment
3. FRACTIONAL E-COMMERCE OPERATIONS
Shopify platform management and optimisation
Amazon, eBay, Walmart, and Costco performance oversight
Fulfilment and inventory coordination
Regular reporting and strategic direction
1. E-commerce Build
Shopify store design and development
Product catalogue structure and listing optimisation
Fulfilment and inventory logic
App integrations and technical setup
2. E-COMMERCE AUDIT AND ADVISORY
Full review of your Shopify storefront and marketplace channels
Product structure, pricing, and conversion analysis
Clear written report with prioritised findings
Operational gap assessment
3. FRACTIONAL E-COMMERCE OPERATIONS
Shopify platform management and optimisation
Amazon, eBay, Walmart, and Costco performance oversight
Fulfilment and inventory coordination
Regular reporting and strategic direction
All builds include UX design, brand-aligned visual execution, and technical implementation. Design is part of the build, not a separate service.
About me
I am Shawn, an e-commerce operator with 11 years of experience building and running digital commerce for sports and retail brands at director level. I have owned operations across Shopify, Amazon, eBay, Walmart, and Costco, from storefront architecture to marketplace expansion to fulfilment coordination.
0
0
Years of Experience
0
0
Years of Experience
0
0
Major Sports Brand
0
0
Major Sports Brand
0
0
Marketplaces
0
0
Marketplaces
Whatsapp:
Whatsapp:
Email :
Email :
Featured Projects
E-commerce builds and operations delivered for international sports and retail brands.

Formula E Global E-commerce
Designed, built, and operationalized the official Formula E e-commerce platform, including storefront architecture, Amazon marketplace integration, fulfillment automation, and digital acquisition campaigns.

Motorsport Merchandise E-commerce Operation
Built and scaled the global e-commerce operation for V12 Retail Solutions, a licensed motorsport merchandise retailer holding rights to sell F1 and motorsport products across Shopify and major marketplaces including Amazon, eBay, Walmart, and Costco.

ICC Cricket online store
Designed, built, and operated the official ICC Cricket e-commerce ecosystem for global merchandise sales during the T20 World Cup 2024 and Champions Trophy 2025.
Frequently Asked Questions
Here are answers to some common questions about my services, process, and working together on e-commerce projects. If you need more information, feel free to reach out.
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
1.
HOW LONG DOES AN E-COMMERCE BUILD TAKE?
2.
Do you work with both small businesses and larger brands?
3.
WHAT PLATFORMS DO YOU WORK ON?
4.
WHAT DOES A FRACTIONAL ENGAGEMENT LOOK LIKE?
5.
CAN YOU HELP WITH AMAZON AND OTHER MARKETPLACES?
6.
How do I get started working with you?
Get clarity on what to do next
Start with a call or send your details, either way, we’ll identify what’s working, what’s not, and what makes the most sense moving forward.